UX & UI Design
We are passionate and caring in each product we undertake.
At Areteworks, we create innovative User Experience Designs that people love to use. We prioritize understanding your goals and users, employing tools like User Research and Innovation Workshops to gain insights. Our team crafts digital products that are both beautiful and highly functional, blending empathy, creativity, and technical feasibility. We identify opportunities that differentiate your product and build a realistic picture of your users' needs and expectations. Our cutting-edge UX design helps you exceed your customer's expectations and stand out in the marketplace.
Our Process
At Areteworks, we believe that a flexible, user-centered iterative process is essential to creating intuitive user interactions that solve pain points and improve user experience. Our experienced researchers and designers leverage research, design reviews, brainstorming sessions, and usability tests to rapidly iterate design concepts and arrive at inspiring and affordable UX solutions. We have extensive experience conducting in-person and online user interviews, allowing us to deeply understand users' needs and preferences. Our collaborative approach and proven methods ensure that our clients receive user-centered design solutions that align with their business goals and enhance their overall user experience.
Immersion
Understanding Stakeholders
The Immersion phase of our design process is used to discover stakeholders’ perspectives, gain existing insights into end-users’ needs and frustrations, understand the client’s marketing requirements, and conduct competitive product reviews. We have invaluable experience in research methods involving facility visits as well as using remote research tools such as live video streaming. These methods allow our researchers to effectively and rapidly acquire a deep and actionable understanding of stakeholders’ perspectives
Immersion
Understanding Stakeholders
Immersion
User Journeys
Immersion
User Journeys
User journeys are an essential tool in understanding stakeholders’ activities. Using information gained through user interviews, Areteworks creates detailed visualizations of user workflows that various stakeholders validate. This helps provide vital insight into the motivations, objectives, and pain points experienced by users.
Concept Design
Story Mapping
A story map is a visual representation of a product's user journey. It's a tool that helps product teams understand the flow of a user's experience, from their initial interaction with the product to their ultimate goal. Story maps allow teams to identify user needs, prioritize features, and plan development sprints. By breaking down a user's journey into smaller, actionable steps, teams can build better products that meet user needs more effectively. Story maps also provide a shared understanding of the product vision, aligning teams around a common goal.
Concept Design
Feature Analysis
Concept Design
User Workflows
Concept Design
User Workflows
Areteworks’ UX design team systematically analyzes the user journeys and workflows that accomplish specific goals by isolating the tasks into their fundamental elements and analyzing repeated behavior patterns among different user personas. This gives our designers insight into the distinctive aspects needed to enhance the workflow.
Usability
Prototyping & Usability Tests
Usability testing provides the design team with invaluable and deep insights into stakeholders’ perspectives. Our usability experts also gain important feedback through observational data such as participant behaviors and body language. We are experienced in developing prototypes in Figma, inVision, Balsamic, Adobe XD, and Sketch.
Usability
Prototyping & Usability Tests
Visual Design
Visual Design & Iconography
Visual Design
Visual Design & Iconography
Our Visual Design specialists will provide your project with inspiring iconography and graphics. We can utilize your company’s existing brand or create a new aesthetic to generate a UI style template that will set your company and products apart in the marketplace. Our designers understand the important role of easily identifiable icons and appropriate color schemes in the intuitiveness and world-class appeal of your product.
Development
Software Development
At Areteworks, our development is effective by employing short development cycles to deliver intuitive software across multiple platforms. We ensure quality in every development cycle by concluding each with a phase of meticulous testing. We also leverage our comprehensive collection of custom libraries to reduce development time and costs.