UX & UI Design

We are passionate and caring in each product we undertake.

At Areteworks, we define innovative User Experience Design as facilitating the development of products that people want to use. We accomplish this by designing products that are relevant to users’ lives and that are feasible to develop. We take the steps necessary to understand your priorities at the conceptual level. Employing extensive User Research, Feature Analysis and conducting Innovation Workshops, we identify opportunities that set your product apart in the marketplace and develop a more realistic picture of your users’ needs and expectations.

Our Process

Areteworks’ Design Thinking approach is a flexible user-centered iterative process to help innovate and design intuitive user interactions for resolving users’ pain-points. Our experienced researchers and designers lead design reviews, brainstorming sessions and usability tests to facilitate rapid design concept revisions, leading to inspiring and affordable UX solutions. We have extensive experience conducting both in-person and online interviews.

Immersion

Understanding Stakeholders

The Immersion phase of our design process is used to discover stakeholders’ perspectives, gain existing insights into end-users’ needs and frustrations, understand the client’s marketing requirements, and conduct competitive product reviews. We have invaluable experience in research methods involving facility visits as well as using remote research tools such as live video streaming. These methods allow our researchers to effectively and rapidly acquire a deep and actionable understanding of stakeholders’ perspectives

Immersion

Understanding Stakeholders

understanding-stakeholders

Immersion

User Journeys

user-journeys

Immersion

User Journeys

User journeys are an important tool in understanding stakeholders’ activities. By using information gained through user interviews, Areteworks creates detailed visualizations of user workflows which are then validated with various stakeholders. This helps provide vital insight into the motivations, objectives, and pain points experienced by users.

Concept Design

Feature Analysis

Feature Analysis provides insight into the duration, rate of recurrence, and complexity involved in task completion by end-users. It is a method by which UX designers can analyze and break-down complex functions into discrete features. These features are also measured with the business impacts so we can weigh features based on importance and frequency.

Concept Design

Feature Analysis

feature-analysis

Concept Design

User Workflows

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Concept Design

User Workflows

Areteworks’ UX design team conducts a methodical analysis of the tasks and sub-tasks that accomplishes specific goals by isolating the tasks into their fundamental elements and analyzing repeated behavior patterns among different user personas. This provides our designers insight into the distinctive aspects needed to enhance the workflow.

Usability

Prototyping & Usability Tests

Formative usability testing provides Areteworks’ design team with critical information from stakeholders concerning the ease of use and intuitiveness of the UI design. Our usability experts gain important feedback through observational data such as participant behaviors, body language, and verbal insights.

Usability

Prototyping & Usability Tests

prototyping

Visual Design

Visual Design & Iconography

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Visual Design

Visual Design & Iconography

Our Visual Design specialists will provide your project with inspiring iconography and graphics. We can utilize your company’s existing brand or create a new aesthetic to generate a UI style template that will set your company and products apart in the marketplace. Our designers understand the important role of easily identifiable icons and appropriate color schemes in the intuitiveness and world-class appeal of your product.

Development

Software Development

At Areteworks, we develop in short, effective cycles to deliver intuitive UX solutions across multiple platforms. We ensure quality in every cycle of development by concluding each with a phase of meticulous testing. We also leverage our comprehensive collection of custom libraries to reduce both development time and costs.

Development

Software Development

development